PR-WISSEN / PR GUIDES

SEO and AI search: structure information clearly

Search engines and AI answer systems need accessible, unambiguous information. Structured content can aid processing; inclusion, citation and ranking cannot be guaranteed.

What makes a dependable source

Identify the source, publication date and key facts early. Link to primary evidence. Give units, periods and reference values for numbers. Use descriptive headings and an accurate title instead of repeating keywords.

Do press releases automatically improve rankings?

No. Relevance, quality and accessibility matter. User-submitted links are marked accordingly; a release does not promise backlinks, rankings or mentions in AI answers.

Before you submit

  • The news, date and source are clearly identified.
  • Facts and sources are checked; quotes are approved.
  • The text is written in the selected language.
  • Usage rights and privacy have been considered.

Ready for your next release?

Submit your text for review and approval through your account.

Submit a release