PR-WISSEN / PR GUIDES

Compare press portals: what to look for

Compare functionality, transparency and audience fit. A large number of publication sites alone says little about real impact.

A practical checklist

Are sources and dates visible? Are the rules, reporting channel and correction process clear? Do language, discoverability and mobile presentation fit your needs? Are prices and contractual terms stated before purchase? Are audience claims supported?

Is there one best portal for everyone?

No. Audience, announcement type and resources determine fit. This checklist is guidance, not an independent ranking of providers.

Before you submit

  • The news, date and source are clearly identified.
  • Facts and sources are checked; quotes are approved.
  • The text is written in the selected language.
  • Usage rights and privacy have been considered.

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